3 Ways Nonprofits make more profit than you

We all have purpose.  That is a universal truth.  The thing about it is that those purposes vary with a great degree.  It’s not a bad thing, just another universal.       With that being said, we all choose a purpose to generate “a living” (or that purpose often chooses us!).  When that happens you can almost measure how effective somebody is with that by how much of a force in their life it is. ...

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Which Ticket Do You Have?

     I was sitting on the couch at my grandmother-in-law’s house watching TV while she and my wife spoke. She was telling my wife about how she has on a small scale been buying lottery tickets for the last few years (or maybe decades......). With her being 75 years of age and having the notion of “making it big” one day made me wonder. Why does the lottery drive people more than goals?         ...

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3 Reasons Why Wrestlers SMASH Marketing

Ooooooooooooooooohhhhhhhhh  yyyeeeeeeeeeeeeeeeeeaaaaaaaaaahhhhh!!!!!  (not the Kool-Aid one)…. Not everyone is a fan of wrestling, but everyone knows of it.  Everybody goes in knowing that it’s not real, but somehow they capture millions of viewers day in and day out.  I just had to stop and think about how powerful that is for a business, because that’s all wrestling is.  How much would it impact your business if millions...

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Do You Give A Duck?

You’ve just had a major car accident and we need to hospitalize you for a week.  How much is your recovery worth?  You gotta pay if you wanna stay! This is what happens everyday in our country.  Unfortunately many of us are in denial about the possibility of major unexpected events happening to us.  See how this recent study shows how optimistic people are: Not to be morbid or a pessimist, but here’s the reality: In 2012,...

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The Worst Thing About Ambition

The worst thing about ambition is that we don’t all have it. I come from humble beginnings……… I don’t say that to be dramatic, but to add context to this and to maybe see why I’m wired oddly! My father is a U.S. Army helicopter technician and has done that for the past 40+ years proudly.  My mother works at the base commissary (grocery store) and has for 30+ years.  Both of my parents showed me, taught me, and instilled in me the value...

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Chrome, An Essential Business Mineral

I LOVE GOOGLE CHROME!!!! Did I come on a little strong…………………….? I can’t talk enough about the productivity elements that Chrome offers to business people.  I've battled between Internet Explorer, Firefox, and Chrome for a while, but now I’m a heavy metal head! Why you ask?  Let me tell you: 1.  Synchronization – I drive a lot for my work and I have an Android phone so it is great to have all of my contacts and prospective addresses...

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I Got 99 Problems And ……….

……. Healthcare is number 1 !! The new year is here and for a lot of people improving their health is a resolution.  Now it’s a mandated law for all of us!  With that being said, this creates a new budget for a lot of people.  This can either be something that has never been in a person’s budget, an increase in an existing budget, or a decrease.  Either way, a lot of health insurance deductibles are rising.  This is...

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This is really a problem….

In 2013 the United States personal savings rate was 4.20%.  That means that a little over 4% of a household’s income is saved over a period of time.  4% The median household income is about $51,017 1  with an average household size of 4.16 people 2……………… That means that about $2,000 is saved a year (yeah right) and that is to be used for retirement, emergencies, hospital bills, and child expenses………… With the new policies...

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